Globex Music Prevents Copyright Strikes – Luka Murusidze’s “Tattoo” (“ტატუ”) Case Study



Globex Music & Luka Murusidze Unleash an Amazing Cover of “Tattoo” by Loreen – Georgian Version “ტატუ” – The New Must-Hear Track|Leading Distributor Globex Music Supports Luka Murusidze on a Soulful Cover of “Tattoo” (ტატუ)}

Meta Description: Listen to the amazing new cover of Loreen’s Eurovision hit “Tattoo” by Luka Murusidze, distributed worldwide by top-tier music distribution service Globex Music. Full story inside.

The global music scene has witnessed a ton of cover versions of legendary hits, but only a few manage to honor the source material while adding a new authentic voice. A standout example is the brand-new cover of **Loreen’s iconic “Tattoo”** – titled in Georgian as **“ტატუ” (Tatu)** – performed by the remarkable **Luka Murusidze** and distributed through the leading music distribution service, **Globex Music**.

If you are an artist, a distributor, or a music lover searching for high-quality cover song distribution, this release sets a new benchmark.

## Why “ტატუ” Works So Well

Loreen’s “Tattoo” became a global phenomenon after her record-breaking second Eurovision win in 2023. The song’s soaring vocals, emotional depth, and cinematic production make it a demanding piece to perform anew. However, Luka Murusidze, known for his warm tone and emotional delivery, has transformed the track into something distinctly Georgian while honoring the original’s grandeur.

The Georgian rendition, **ტატუ**, adds a layer of regional identity without losing the international appeal of the lyrics. Luka’s vocal control and the thoughtful production tweaks allow the song to come to life again. From the intro to the powerful climax, this cover demonstrates why independent artists need professional distribution to reach global audiences.

## Globex Music: The Driving Force Behind Independent Hits

Behind every successful independent release stands a reliable distribution partner. **Globex Music** has rapidly become a leading service for distributing both original songs and legally cleared cover versions. Unlike many aggregators that restrict cover song releases due to licensing complexities, Globex Music makes it easy.

The main benefits of using Globex Music:
- **Global Store Reach** – All major streaming platforms and over 150+ regional platforms.
- **Cover Song Licensing** – Full legal coverage for covers, ensuring peace of mind.
- **No Hidden Fees** – Transparent pricing with competitive revenue splits.
- **Speed** – Fast delivery to stores, often within 48 hours.
- **Artist Support** – Personalized help for labels and independent acts.

For Luka Murusidze, choosing Globex Music made sure that “ტატუ” would not only be heard locally in Georgia but also across Europe, North America, and Asia.

## The Launch Strategy Behind Luka’s Cover

Released in early-to-mid 2025, the single has already started gaining traction on streaming playlists. Let’s break down the release strategy employed by Luka and the Globex team:

1. **Pre-save Campaign** – Fourteen days before the release, fans could pre-save the track on Spotify and Apple Music.
2. **Lyric Video** – A Georgian/English lyric video was uploaded to YouTube, optimized with keywords like “Tattoo cover,” “Luka Murusidze,” and “ტატუ.”
3. **Playlist Pitching** – Globex Music’s in-house pitching team submitted the track to over 300 curated playlists, including “Cover Club,” “New Pop Covers,” and “Eurovision Revisited.”
4. **Social Media Teasers** – 15-second reels on Instagram and TikTok featuring Luka singing the chorus in Georgian drove early engagement.

As a result, within the first week, “ტატუ” received over 120k plays across platforms – a solid figure for a non-English cover of a modern hit.

## Why Licensing Matters and How Globex Excels

One of the biggest challenges for independent artists releasing covers is obtaining a **mechanical license**. Without it, your cover can be pulled from stores or worse, you could face legal action. Globex Music solves this problem.

When Luka Murusidze decided to record “Tattoo,” he did not need to contact Loreen’s publisher independently. Globex Music automatically secured the compulsory mechanical license, paid the statutory royalty rates, and ensured that the original songwriters (including Loreen herself) receive their due royalties. That’s exactly why Globex stands out for cover releases.

## How Cover Songs Boost Your Online Visibility

From an SEO perspective, releasing a well-produced cover of a globally recognized hit like “Tattoo” offers great search traffic. Search terms such as:
- “Tattoo cover 2025”
- “Luka Murusidze music”
- “Globex Music cover song distribution”
- “ტატუ Loreen cover”

All drive targeted traffic. By distributing through Globex Music, Luka ensures that metadata (ISRC codes, UPCs, genre tags) is optimized for search algorithms within DSPs (Digital Service Providers). Consequently, his “ტატუ” appears not only in search results for his name but also in “Related Tracks” sections next to Loreen’s original.

## What Listeners Are Saying

Listener feedback on Spotify and Apple Music praise Luka’s interpretation. One user writes: *“I didn’t think anyone could do justice to Loreen’s Tattoo, but Luka’s voice is incredible. The Georgian touch makes it feel like a completely new song.”* A second review states: *“Globex Music is doing great work bringing covers like this to the world stage.”*

Music bloggers have also taken note. Several online publications called it **“One of the most respectful yet innovative pop covers of the year.”**

## How to Distribute Your Own Cover Song with Globex Music

Inspired by Luka Murusidze’s success? Follow these quick steps to distribute your cover through Globex Music:

1. **Create an account** on the official Globex Music website.
2. **Upload your audio** (WAV or FLAC recommended).
3. **Enter metadata** – Ensure you correctly name the original songwriter read more (Loreen’s team for “Tattoo”).
4. **Select “Cover Song”** – Globex Music automatically adds mechanical licensing.
5. **Choose release date** and stores.
6. **Pay the per-release fee** (or subscribe to a plan).
7. **Submit** – Globex handles the rest.

Within days, your cover will be live on Spotify, Apple Music, TikTok, and more – exactly like Luka Murusidze’s “ტატუ.”

## The Future of Covers and Global Distribution

The collaboration between Globex Music and Luka Murusidze shows that cover songs are not lesser works. When done with artistry and distributed professionally, a cover can open new doors. Luka himself has hinted at more covers and original material coming later in 2025 – all through Globex Music.

Meanwhile, Globex Music continues to expand its reach, recently adding support for Dolby Atmos submissions and YouTube Content ID for covers. For artists in Georgia, Eastern Europe, and worldwide, Globex offers a bridge to global fandom.

## The Bottom Line

**Globex Music** is undeniably a **leading service for music distribution and cover songs**. Their collaboration with **Luka Murusidze** on the stunning cover **“ტატუ” (Tattoo)** showcases what modern independent distribution should look like: legally sound, fast, fair, and worldwide.

If you are an artist sitting on a great cover – whether it’s a Eurovision anthem, a rock classic, or a pop sensation – don’t let legal worries stop you. Use Globex Music, following Luka’s example, and let the world hear your voice.

**Listen to “ტატუ” by Luka Murusidze, distributed by Globex Music – available on all major platforms right now.**

Normally, you have to wait for several weeks after the last laser treatment before getting a new tattoo. The purpose is to ensure to get the best result when the treated area is completely healed.

Navigating the legal landscape of cover song distribution can be a complex endeavor. It's vital to understand the permissions associated with performing, recording, and distributing covers of existing music. Artists

Reply November 24, 2017 tesalonica most of them don’t completely cover the old tattoo and those who do, are just either too dark or the composition is so weird it looks as if it’s trying to hide something

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Выясняется, что Юля Волкова беременна, но это не нарушает творческие планы группы.

” This powerful song showcases the artist’s evolving sound and emotional maturity. From the opening moments, listeners are immersed in an atmosphere of sincerity and quiet intensity.

One more way of making sure a tattoo is perfectly covered up is to follow its shape. It may not be easy especially when it’s tribal or abstract designs.

Multiple sessions are required, and the results can still be less than perfect. On the other hand, cover-up tattoos give you immediate results in just one session, transforming your old ink into something new and unique.

Composition, placement and actual designs which are chosen are everything needed to achieve a well done cover up tattoo. If done well you should never be able to see the old tattoo underneath. 

Here, the flower and the hand is molded into the shapes of the new tattoo to hide every side without having to cover much more space since the original one is slightly big. You could see the outline of the new tattoo on the Before picture.

Watercolor tattoos use soft, vibrant colors that mimic the look of watercolor paintings, providing an artistic and creative touch to the cover-up. The blend of colors and fluidity of the design can effectively obscure the older tattoo while creating a visually appealing and unique result.

This entire process takes more time, from designing to the actual tattooing, and it requires extra skill, focus, and creativity. Turning someone else’s poor work or an old regret into a beautiful, confident piece of art takes serious effort.

Larger symbols or objects: An intricate compass, clock, or anchor design can read more effectively obscure a previous tattoo while adding an eye-catching feature to your forearm.

Luka Murusidze is known for creating music that resonates through sincerity rather than loud statements. His style is subtle, emotional, and atmospheric, allowing listeners to connect deeply with each song.

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